Long's 2020-2021 Digital Magazine

Greetings from all of us at Long’s Jewelers! It’s no secret 2020 has been a remarkable and challenging year for all. In our lifetimes, we have never seen such sudden, strange, and difficult changes that have impacted almost everyone’s lives, health, careers, and families. We hope you and yours have stayed safe and will remain so for the holiday season and beyond.

Since reopening in June, we have been fortunate to see so many of you who just wanted to celebrate life and share joy with those you love. Once our doors reopened, you could not be stopped! We have heard countless stories of joyful events - from creative proposals and rescheduled weddings to intimate birthday celebrations and “just because they deserve it” moments. 2020 has reminded us how important it is to find ways to live life to the fullest, even when we have to maintain distance or stay close to home. More than ever, we are so excited to be there for you this holiday season. There has never been such a perfect year for sharing truly meaningful gifts. Jewelry unquestionably expresses love, gratitude, and appreciation. Our collections this year focus heavily on classics that can be appreciated every single day, plus unique art that invokes joy and makes the wearer feel truly special. Even this book is written with a different view: to celebrate life and all the emotions that go with it. In recognition of changing times, we have found new ways to serve you. Of course, we have new procedures in place to keep our guests and employees safe while shopping in-store. For your convenience, you can now shop a large selection of product on our brand new website right from the comfort of your own home! If you choose to shop online, we can save you the trip by shipping directly to your home or you can select “pick up in store,” either curbside or in the store. We are ready and prepared to help you via a virtual visit, as

New Rolex Boutique by Long’s Jewelers 8 Newbury Street, Boston, MA 02116 Opening December 2020

well. Whether it is a video call, phone call, or text, our goal is to make it easy for you to find amazing jewelry and timepieces - however you prefer to browse, learn, and choose. No matter how you choose to shop with us this holiday season, we are truly honored to be a part of the important moments in your life, and we are here to make celebrating those as easy and safe as possible. Like you, we haven’t allowed 2020 to stop us, and we are also proud to celebrate the opening of our new Rolex Boutique at 8 Newbury Street in Boston! This store has been in the works for nearly two years, and it is the largest Rolex store in the country! We can’t wait for you to visit!

As always, we remain committed to keeping you safe in our stores and to offer only the best standards of quality, service, and value. Thank you for giving us the opportunity to be your jeweler!

With gratitude, The Team at Long’s

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