store news
BC Clark Named
COOLEST STORE IN AMERICA
“Every year, we feel privileged to bring our readers the best of the best in our industry,” said Trace Shelton, INSTORE ’s editor-in-chief. “From its expansive, dramatic showroom to its chain- draped bridal enclave and exceptional lighting design, BC Clark certainly qualifies. But a store wouldn’t really fit our ‘cool’ criteria if it weren’t for such aspects as innovative marketing, creative retail environment, and unique work culture.”
BC Clark at Classen Curve was recently named America’s Coolest Jewelry Store by INSTORE , the magazine. Oklahoma’s newest luxury store in Oklahoma’s premier shopping district took first place in the ‘Big Cool’ division for the largest independent jewelry stores in North America. “We are particularly excited about this recognition as we opened the Classen Curve location exactly one year ago amidst a global pandemic. We believe this store represents our determination to deliver a great customer experience and an ability to evolve during challenging times. That is vital for a company that’s been in business for more than 129 years,” said Coleman Clark, president of BC Clark. “The Classen Curve store stands for our commitment and faith in the future.” In the annual contest, BC Clark at Classen Curve was chosen frommore than 80 jewelry retailers across the country.
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