Diamonds Direct Fine Jewelers Magazine 2024

Outshine the Rest with a Sunshine Cut ®

At Diamonds Direct, we know that selecting the perfect diamond is about more than just the stone—it’s about the experience. Imagine the moment—the soft glow of candlelight, a gentle breeze carrying whispers of love, and in the center of it all, a diamond that shines as brilliantly as the Florida sun. This is the magic of the Sunshine Cut, a diamond we’ve crafted to capture not just more light, but the very essence of joy and romance. For brides everywhere, this isn’t just a diamond; it’s a declaration of forever. The Sunshine Cut is more than just a gem; it’s a 97-facet marvel that redefines brilliance. Gary and David hand-select the diamonds chosen to become Sunshine Cuts. Then, true diamond artisans take a perfectly round 57-facet “Triple X” diamond, meaning excellent in all grading categories, and add 40 extra facets, eliminating shadows and ensuring the diamond shines with unmatched fire and brilliance. With each delicate move, the Sunshine Cut diamond catches the light perfectly, becoming the direct reflection of your love story. This extraordinary brilliant cut is exclusive to Diamonds Direct and the jewelry is handcrafted right here in Florida using these diamonds of the highest color and clarity. This patented cut symbolizes our commitment to excellence, just as your ring symbolizes your commitment to each other. Whether you’re preparing to say “yes” for the first time or celebrating years of happiness, let the Sunshine Cut be the symbol of your journey. So, we invite you

to stop by, savor the moment, and let our friendly staff guide you through this unforgettable journey. We want you to feel satisfied and elated, knowing you’ve chosen a ring as radiant as your love. After all, love deserves to shine its brightest. Want a hand-selected Sunshine Cut? This spring, we’ll be traveling to Antwerp, the diamond capital of the world, to select a new assortment of diamonds. Scan the QR code on page 14 to learn how we can hand-select a new diamond especially for you.

THE ROUND BRILLIANT

Standard Traditional Cut 57 Facets No Patents Good Cut

Modern Cut 97 Facets

Trademarked & Patented Modified Excellent Cut Cut In Florida

15 • DIAMONDS DIRECT

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