Diamonds Direct Fine Jewelers Magazine 2024

Convert our landline to be textable so customers can shop the in-store collection from the comfort of their home and communicate with the team about their repairs during quarantine. Now this is a regular service for us in addition to offering online shopping.

Introduce the Sunshine Cut as our exclusive round cut, maximizing the brilliance of a diamond by eliminating shadows.

We celebrate our 40th anniversary!

David gets inducted into the FL Boxing Hall of Fame.

2010

2020

Introduce lab- grown diamonds as a permanent collection to offer clients.

Start to build new store in downtown St. Petersburg.

Gary is featured on Charley’s World, a live local news seg- ment, featuring our exclusive St. Pete Hook Bracelets.

2014

New location opens at Sundial in downtown St. Pete.

10 • DIAMONDS DIRECT

Powered by