Longs Jewelers Magazine Autumn_Holiday 2023

LONG’S LUXURY

“WHAT’S EQUALLY BRILLIANT ABOUT KALAHARI DREAM DIAMONDS IS THAT EACH DIAMOND THAT MAKES ITS JOURNEY THROUGH OUR BOTSWANA WORKSHOPS IS SELECTED BY OUR EXPERTS FROM THE WORLD’S MOST REPUTABLE MINES WHO COMPLY WITH THE ABSOLUTE HIGHEST STANDARDS OF SOCIAL AND ENVIRONMENTAL RESPONSIBILITY.”

Conscious Consumption One of the most exciting and

responsible luxury. At Long’s, we take pride in aligning ourselves with such transformative ventures. Not only do we showcase these ethereal diamonds, but every stone that requires re-crafting is meticulously shaped in the very workshops that Kalahari supports, further cementing our commitment. In many ways, this is a narrative of mindful luxury. These pieces, while dazzling, prioritize purpose as much as opulence. They beckon to those whose hearts resonate with the symphony of sustainability and refined elegance.

KALAHARI DREAM

important shifts we’ve seen in recent years is the rise in demand for responsibly sourced materials in fashion and jewelry. When gifting this holiday season, there will be many on your list who value brands that demonstrate a commitment to ethical practices. Brands and designers who provide transparency around their production practices make it that much easier for us to determine where to invest this season. Kalahari Dream Diamonds, for instance, aren’t merely stones; they’re emblems of change and empowerment radiating from the heart of Botswana. This diamond’s journey, from its ethical excavation to its brilliant cut, is a testament to the promise of

1) Long’s Jewelers 14K White Gold Bezel Set Diamond Studs 2) Long’s Jewelers 18K White Gold Bezel Set Diamond Pendant

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