THE SCENE @ LONG’S JEWELERS
7 NEWBURYST. A New Boutique from Long’s Jewelers
There’s something new and exciting on Newbury Street — and with the holiday season well underway, it couldn’t come at a better time! Just two years after opening the doors to our Rolex boutique, we are thrilled to expand our Luxury Row footprint with a magnificent new two-story retail destination in the heart of one of the most prestigious shopping hubs of Boston. The spacious boutique, which is located at 7 Newbury Street, occupies more than 4,600 square feet of retail shopping space and offers an entirely new concept for us at Long’s, merging our long-standing traditional approach to retail with world-class luxury hospitality. In addition to a phenomenal assortment of highly sought-after jewelry and timepieces from top designers, customers can also enjoy a plethora of immersive experiences in a comfortable and open environment. BOSTON’S ONLY PATEK PHILIPPE SHOWROOM The first floor of our Newbury establishment is entirely dedicated to Patek Philippe, reintroducing one of the most remarkable and respected Swiss watchmakers to Boston’s Back Bay. “Newbury Street has
always been a Boston destination, but the first block in particular — between Arlington and Berkeley — has become the city’s ultimate luxury shopping destination,” says Long’s president Craig Rottenberg. “That’s why we built our Rolex boutique there, and that’s why Long’s and Patek Philippe agreed that our new store together needed to be there as well.” As family-owned companies with deep historical roots, both Long’s and Patek Philippe are known for upholding traditions of excellence, innovation and unparalleled customer service, making this a brand we are incredibly proud to partner with. “We are delighted to begin a new partnership with Long’s Jewelers and expand Patek Philippe’s presence to Boston’s Newbury Street,” says Lisa Jones, president of Patek Philippe USA. “Boston has always been an important market for timepieces, and we are confident in Long’s ability to represent Patek Philippe at the highest level, while providing an exemplary and personalized customer experience to local clientele. We look forward to inviting customers to explore our fine Swiss mechanical timepieces through the knowledge and passion of Long’s Jewelers.”
Just in time for the holiday season, we’re delighted to welcome customers throughout New England to our second Luxury Row boutique. With two floors, private suites, a roof deck, and one of the largest Patek Philippe showrooms in the country, Newbury’s newest luxury shopping destination is perfectly suited for those in search of world-class jewelry and timepieces. We can’t wait for you to see it.
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