Fink's Jewelers Magazine Spring:Summer 2023

S ince the earliest days of Rolex, women have inspired the creation and development of special timepieces that would support their quest for empowerment. The Lady-Datejust is a celebration of those who dare to lead the way. It embodies precision while combining classic elegance and technical performance. GRACE AND ELEGANCE Unveiled in 1957, the Lady-Datejust concentrates all the attributes of the Datejust, the emblematic Rolex watch that has been a byword for style and technical performance ever since its launch in 1945. The women’s version of this date chronometer, the Lady- Datejust carries the elegance of the Datejust in a smaller size perfectly suited to a slender wrist. It offers so many choices that wearers can easily find one to reflect their personality. Sunray-finish dials, paved with diamonds or crafted from mother-of-pearl. Domed, fluted or diamond-set bezels. The many faces of the Lady-Datejust make this model one of the most varied in the Oyster Perpetual collection. It is available in Oystersteel, in 18 ct yellow, white or Everose gold, or in Rolesor versions that combine Oystersteel and one of three varieties of gold (white, yellow and Everose).

THE LADY-DATEJUST IS A CELEBRATION OF THOSE WHO DARE TO LEAD THE WAY.

PRECISION AND PERFORMANCE The Lady-Datejust’s 28 mm Oyster case is a perfect blend of proportion, robustness and elegance. The distinctively shaped middle case is crafted from a solid block of highly corrosion- resistant Oystersteel or 18 ct gold. It is guaranteed waterproof to a depth of 100 meters (330 feet) and provides optimum protection to the watch’s movement. Exceptionally precise and reliable, it is fitted with a Syloxi hairspring in silicon patented by Rolex. Resistant to magnetic fields, the Syloxi hairspring provides great stability in the face of temperature variations and remains up to 10 times more precise than a traditional hairspring in case of shocks.

SUPERLATIVE CHRONOMETER CERTIFICATION Like all Rolex watches, the Lady-Datejust is covered by the Superlative Chrono‑ meter certification. This designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories according to its own criteria. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an inter‑ national five-year guarantee.

59 FINK’S JEWELERS

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