TIME ZONE
By Annie Davidson Watson
SECOND TIME’S When it comes to pre-owned watches, there’s something about the unexpected: a rare reference rediscovered, a vintage piece with a perfectly aged dial, or a recently discontinued model that’s already become collector lore. The result? A highly personal collection — pieces for work, for travel, for ceremony — that speak not just to taste but to timing. a charm
In today’s collecting culture, a single watch no longer defines a wardrobe. Instead, the rotation becomes part of the ritual. Sporty one day, dressy the next, every piece tells its own story: a ’70s chronograph, a minimalist diver, a Swiss- made icon once passed over and now impossible to find. These are watches that carry both character and craftsmanship. But provenance matters. Established jewelers and heritage boutiques offer more than inventory — they offer expertise: in-house watchmakers, verified service histories, and a level of trust that digital marketplaces rarely match. A fine timepiece deserves a place where knowledge and care are part of the transaction. The right pre-owned watch doesn’t just tell time, it tells a story — of craftsmanship honed over generations, of life moments (big and small), and of styles
that transcend trends. Each scratch, patina, and detail carries the
imprint of its past, while its owner continues to write its story.
Left to right: Grand Seiko 40 mm, Heritage Limited Edition IWC BIG Pilot, 46.5 mm, Perpetual Calendar, Black Ceramic & Titanium
Omega 42 mm, Speedmaster Moon Chronograph Hublot 45 mm, Classic Fusion, Black Ceramic
76 | ALSON JEWELERS MAGAZINE
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