O TIME ZONE urple P Once a rare sight on the wrist, purple is quickly becoming the color to watch. We’ve seen green, turquoise, and pink have their moments. Now, it’s purple’s turn in the spotlight. Watchmakers are exploring the entire spectrum, from delicate, almost pink lavenders to rich, saturated violets that verge on blue. Most designs keep the color focused on the dial, while others double down with matching straps for an even more vivid look.
By Celine Simon
Reign
FROM PALE LAVENDER TO VIBRANT VIOLET
What makes purple so appealing is its range. A pastel lilac feels light and playful, while a deep plum or eggplant shade comes across as dramatic and refined. Whether used on simple three- handers or intricate complications, purple brings character to the wrist without overwhelming the design. It can feel soft or striking, depending on the execution, and that flexibility is part of its growing appeal.
Purple isn’t just trending in watches. Leading fashion and interior design publications have called it one of the defining colors of the season. It’s appearing on runways, in wardrobes, and even splashed across living rooms — chosen for its expressive, mood- setting quality, and perhaps subconsciously, its historic link to luxury, royalty, and status.
purple hues
H. Moser & Cie Endeavour Centre Seconds Concept Purple Enamel 40 mm steel case, Purple Haze dial forged from layers of finely crushed enamel on a white gold base, purple Kudu leather strap, automatic movement.
50 | FINK’S JEWELERS MAGAZINE
Powered by FlippingBook