A SNEAK PEAK You’ll instantly be welcomed inside the new space by our concierge desk and friendly faces. Beyond that lies an open floor plan, stunning fixtures, and brand-new showcases housing all your favorite jewelry designers, watch brands, exclusive Brown & Co. jewelry, and an elaborate estate collection. New Rolex and Cartier boutiques will also be making their debuts, showcasing the latest designs in fine Swiss timepieces. “Rolex and Cartier helped us with their individual designs, but it’s really cohesive with what Brown and Company is doing and our color palette for the store,” Sara Beth said. “As far as the rest of the store is concerned, we’ll have completely customized cases, 14-foot ceilings, and massive floor-to- ceiling windows at the three front bays, as well as the three back bays.”
Tucked in the rear of the store is perhaps our most exciting new feature: the Brown & Co. bridal salon, accentuated by exquisite diamonds, engagement rings, and wedding bands. But more importantly, this new area allows for an unforgettable diamond buying experience, as it takes couples on an all-encompassing journey through the beautiful world of diamonds. Private rooms off the main floor provide an even more intimate setting for one of the most precious moments in love’s journey. Set to open their new doors in 2023, Brown & Co. couldn’t be more thrilled to share this new journey with you. “We can’t wait to welcome the Atlanta community,” said Sara Beth, “and not only welcome our loyal clientele that we’ve had from years past, but also new clientele that may not be familiar with us and what we’re all about.”
11 BROWN & CO. JEWELERS MAGAZINE
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