LUXE + LE I SURE
By Annie Watson
Athleisure
Attitude
W
While brands like Ralph Lauren have been doing sophisticated sportswear for decades, in recent years, athleisure wear has taken over as America’s go-to casual look, surpassing denim in popularity for both men and women. This trend reflects significant shifts in lifestyle, fashion preferences, and cultural values — and there are several factors behind the transition.
One of the primary reasons for the rise of athleisure fashion is its unparalleled comfort and functionality. Materials like spandex, nylon, and moisture-wicking fabrics provide a level of comfort that denim simply cannot match. Greater flexibility and breathability make it ideal for countless activities, like running from barre to brunch and beyond. As the general population prioritizes comfort in their daily life, athleisure wear has become more acceptable as daily wear and the preferred choice among the masses for casual attire.
Left to right, top to bottom: Cablespira Gold Cable Hoop Earrings by David Yurman, $995 Crossover Trio Chain Necklace in Yellow Gold by David Yurman, $2,500 East, West Pickleball Necklace with Single Diamond in Yellow Gold, $975 Diamond Pickleball Necklace in White Gold by Roberto Coin, $1,700 Gold and Diamond Locking Bangle by Roberto Coin, $7,950
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